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As the summer sun beckons, it's time for big FMCG (Fast Moving Consumer Goods) brands to turn up the heat on their marketing strategies. With consumers seeking seasonal delights and outdoor adventures, now is the prime opportunity to activate your brand and make a lasting impression. In this guide, we've curated ten tailored brand activation tips specifically designed to help big FMCG brands harness the full potential of the summer season. From captivating packaging to engaging social media campaigns and strategic partnerships, these tips will elevate your brand's presence and drive summer sales. Let's dive in and unlock the power of summer marketing!

As the summer months roll in, businesses face the challenge of keeping employees engaged and motivated amidst the allure of sunny skies and vacation plans. To ensure that productivity doesn't take a dip during this season, it's essential to implement strategies tailored to the unique rhythm of summer. Here are ten tips to help you maximise employee engagement during the sun-soaked months:

Are you looking for a captivating venue with amazing views, excellent service and all the amenities to make your next event or meeting a success? Search no more! The UAE is home to some of the most exciting venues – hidden gems if you will – that are sure to add an extra spark to any occasion. From five-star hotels and palaces to glamorous beach clubs, these venues boast the perfect blend of luxury, opulence and uniqueness. You can choose from lush gardens, modern ballrooms and traditional Arabian settings that will wow your guests and leave them talking about it for days. Let's take a look at some of the best spots for events and meetings in the UAE. We'll uncover why these hidden gems should be your go-to options for hosting unforgettable meetings or planning parties that live up to all expectations.

Events can be a powerful tool for brands to reach their target audience. When planned and executed correctly, events can not only engage customers but also drive brand awareness, loyalty, and sales. Events create an environment where people can interact with the brand in a more meaningful way than just seeing it from a distance. People get to see and experience the product or service first-hand and connect with brand ambassadors in person. This helps to create a more personal connection with the brand that cannot be replicated online. It also has the potential to reach a large audience with minimal cost. Social media posts and digital campaigns can only go so far; events allow businesses to showcase their brand in real life and engage with customers on a deeper level, creating an unforgettable experience for attendees. In this article, we will explore why events should be part of your marketing and communication plan, from how they help build relationships to how they can generate long-term return on investment (ROI). What Is an Event and Why It Is a Valuable Part of a Marketing Plan

Corporate events can be an exciting time for any company. They offer a unique opportunity to bring together employees, corporate partners, and customers in one place to celebrate successes and build a sense of community. When it comes to corporate events, you want to make sure your employees feel special. After all, they are the lifeblood of the company and deserve recognition for their hard work and dedication. That’s why it’s important to plan a corporate event that will make everyone feel appreciated and included—and that means finding ways to make your employees feel extra special. In this blog post, we’ll be discussing how you can make sure your team feels like VIPs at your next corporate event. From food and drinks to activities, we’ll highlight some creative ideas that will show your employees how much you value them. Let's get started!

Have you ever wanted to plan your own musical festival but felt overwhelmed by the thought of it? It’s not as difficult as you might think, and you don’t even need a performer to make it a successful event. With some planning and creativity, you can create an amazing musical festival that will leave your audience wanting more. In this article, we’ll discuss the easy steps for planning your own musical festival without the performer. We’ll cover everything from selecting a location, creating a budget, choosing vendors, and promoting your event. We’ll also discuss how to make sure everything runs smoothly on the day of the event so that it is both enjoyable for all involved and profitable for your organization. If you are ready to take the plunge and create your own musical festival without hiring a performer or investing too much time and money into it, then read on!

If you are planning a celebration or an event, you might be asking yourself whether to hire a professional event management company or an event supplier. We know this is a difficult decision to make. After all, events can be quite expensive, and you don’t want to commit the wrong resources for it! Today, we will try to help you make the best decision for your event. By the end of this article, you should have a better understanding of both Event Management Companies and Event Suppliers, as well as what are the advantages and drawbacks of each choice. We’ll also provide some tips on how to pick the right one and take advantage of their services. So, let’s get started!

Have you been tasked with putting together a great team-building event for your group? You’re in luck! We’ve compiled 10 amazing tools that can help you create an effective, memorable, and enjoyable team-building experience. From icebreaker and brainstorming activities to high-octane physical exercises, stress relief and collaboration games, we’ve got the tools you need to make your team bonding session an absolute success. With these helpful tips and resources, it's easy to plan an engaging, educational, and fun event that will bring your team closer together. Here are 10 tools and steps to help create the perfect team-building event:

How does a DMC differ from event planning? An event planner usually has a contract for a one-off event but it would be quite difficult for them to organize a large number of events. A DMC, on the other hand, supplies services and products in bulk, adhering to the budget agreed with you. Such a company will make sure that the following points are organized: visas, tickets, transfers and accommodation in the desired location.

Can You Keep a Secret? Welcome to the World of Corporate Event Planning: A blog that informs corporate event planners about how to deliver a wow factor at their next event.

What will the future of event planning look like? We're at a time when event technology is exploding, and the concept of an event is also evolving rapidly. What was once the exclusive domain of planners who handled events in person, event management has become more accessible to companies of all sizes and industries. It requires a different skill set than it did just five years ago.

What would it mean to you to host green events? You might think of it as something that’s too expensive or unnecessary, but here’s why you should be considering eco-friendly options at your next event, no matter how small or large. No matter what type of event you are hosting, working with an events company that understands the importance of sustainability and looks to integrate these concepts into all of their logistics and production on the ground will help you move closer toward your goal of creating environmentally-friendly events.

Corporate Automation vs. Innovation Digital transformation has completely changed the way organizations and customers interact. The availability of instant connections has made many tasks easier. On the other hand, they have increased some of the daily workloads, with

Be sure to have the best locations in Egypt at your fingertips with New Level Egypt for TMC Event Management – we have explored the possibilities from Alexandria to Aswan, from the Nile Valley to the desert, to give you extraordinary settings for your next event! Please find out how we will showcase your teambuilding or CSR activities against a memorable backdrop!

ILO Egypt (International Labour Organization in Egypt) has held 'North Africa Conference on Gender Equality in The World of Work’ which was managed and organized by NewLevelEgypt. The Main Objective of the Conference The ILO event was an online

Event planning companies in Egypt are numerous, and they run their businesses with varying levels of professionalism and a wide range of choices for their clients. However, there are also some event planners that will not always deliver

Managing events. What facets of managing an event involve and how does it work? What's the best way to use that? Almost all kinds of events need special skills to minimize chaos and provide smooth and engaging events to your

Types of Business Events Business events are for reaching a business goal. Examples from several prominent brand names, such as Apple. B2B events usually revolve around the purpose to accomplish shared business objectives. The intended audience determines the type of

A cultural event is a live performance that involves a festival or themed gathering held once or periodically in honor of a person, place, thing, or idea. Cultural events are typically centered around a single topic, like a holiday, a

Event management companies in Egypt offer the service to host events such as conferences, seminars, exhibitions, etc. These services include organizing the venue, catering, accommodation, transportation, security, etc. For event organizers, it may be difficult to find your perfect event

Virtual events are becoming increasingly popular in this digital age. With New Level, explore how effective they are for your business.

Ramadan team activities is a unique experience for Muslims and non-Muslims, to share several activities and enforce social bond between co-workers in the workplace. Be sure to plan Ramadan corporate activities that are inclusive and open to everyone.